September 7, 2023

The Cloudvantage in retail

As the retail landscape continues to evolve, businesses are discovering the immense potential of cloud technology to revolutionize online shopping experiences and safeguard customer data. OREL IT, a leading Sri Lankan IT company, proudly introduces OREL Cloud, a cutting-edge cloud platform deployed to enhance the nation’s IT Infrastructure and designed to empower retailers to face future consumer demand trends.

In recent years, online shopping and e-commerce have experienced remarkable growth. The COVID-19 pandemic accelerated this trend, making it crucial for retailers to streamline their e-commerce operations and secure customer data. Recognizing this need, OREL Cloud offers a comprehensive suite of cloud solutions, including storage, data security, networking, software, analytics, and market intelligence, all while minimizing reliance on physical infrastructure deployed within an organization.

By leveraging cloud services, retailers can dynamically adjust resources to meet shifting shopper demands, whether during seasonal peaks like the New Year in Sri Lanka, and Christmas or in response to sudden changing market conditions like we experienced at the beginning of the pandemic. This flexibility not only saves time and costs but also positions retailers to respond promptly, promote products effectively, and stay ahead of the competition.

Data reliability is the central focus in the digital era. OREL Cloud ensures the safety and efficient management of retailers’ valuable customer traffic by employing advanced security protocols that prevent unnecessary traffic loads, offer low latency connectivity for faster customer experience, and auto-scaling technologies to address sudden demand spikes. This guarantees uninterrupted operations, even during periods of high traffic, and enables seamless promotions and data access for retail shoppers.

In today’s world, personalized retail experiences are paramount. OREL Cloud empowers retailers to tap into the vast potential of AI and machine learning by providing easy access to customer engagement data. This enables retailers to tailor offerings precisely to customers’ desires, delivering the products and experiences they crave. By using scalable cloud technologies retailers are no longer restricted by their availability of resources to create an infinite number of custom experiences for individual consumers.

At OREL Cloud, data security and privacy are of utmost importance. Our dedicated team of experts employs in-built cutting-edge “Cloud Native” security measures to protect infrastructure, ensuring that sensitive customer information, including payment data, remains secure.

OREL IT’s commitment to enhancing Sri Lanka’s IT and business industries is at the core of OREL Cloud. As a homegrown IT company, OREL strives to boost the country’s economy and reduce foreign currency outflow. By offering cloud and data storage services with local payment options, OREL Cloud enables businesses to obtain worldclass Cloud solutions at competitive rates, bolstering data sovereignty and customer PID through a locally hosted data center.

OREL Cloud can be a game-changer for Sri Lankan retail companies, streamlining workflows, curbing IT expenses, and enhancing the overall customer experience. By embracing cloud computing, retail businesses can unlock a myriad of benefits that contribute to their success in the digital era. OREL IT’s $3 million investment in cloud infrastructure affirms the company’s dedication to enabling the nation’s economic growth and establishing industry standards.

For inquiries and more information about OREL Cloud, please contact:

Tharindu Niwantha
+94 (71) 022 8719
tharindun@orelit.com

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